Tuesday 4 May 2010
Friday 16 April 2010
Monday 18 January 2010
Evaluation
Final Video Complete:
"The video was really good i felt that all the way through the costume was spot on for the gnere and the actors were good and were funny too, i especially liked were the fight was slowed down becuase in the song the singer slows her speech down and it goes with the song." Lucy - 18
1. In what way does your music promotion package used to develop or challenge form and conventions fo real music promotion packages?
my inspiratrion comes from basshunter in the song "Now your Gone" where the girls in the music video get ready to go out on a night out with her mates. this gave me the inspiration because in the lyrics of our song she decides to go out after finding out that her boyfriend had cheated on her so she rings her friend and decides to go out dancing and having fun. Another influence in the song came to me with the girl band "tatto" because in are music video they have a girl singer too. A other influence i had was "Florence and the Machine's" album "Lungs" because the voice of their lead singer has a same type of tone and sound to the lead singer in our music video. Paramore also have a female singer and they also gave me inspiration too.
The conventions that we used was boyfriend and girl friend a happy couple but as the songs progresses the feeling towards each other get slightly worse and worse until they split and she decideds she is better than him becuase he cheats and goes out with her mates but we used getting ready scenes with putting on make up and dancing in a club as the conventions.
The CD cover and the psoter were the same becasue as you look at the poster it is dark with a small shade of light comming through to show she went through a dark time but at the end of the song her mood didnt feel as dark and was a bit brighter. This show the contrast between dark and bright.
2. How effective is the combination of your main products an ancillary texts?
In our ancillary we decided it was essential that the layout, graphics and photos fitted in with the genre of our muisc video. The audience can also see the music video in the making and relate to the pictures.
We wanted to design our digipack and magazine as part of the music video was used and as they see the Digipack they will remember the music video and want to buy the CD or album, which is a form of synergy.
To find images for our Digipack we decided to re-watch our music video, which we did and decided to use ideas from there and use the technical elements. The performance of the girl in the music video was her lip syncing was used with a light behind her which lit the outline of her face up in blue. We then photographed the singers face which was lit from behind and we added a blue chrome on photoshop.
my inspiratrion comes from basshunter in the song "Now your Gone" where the girls in the music video get ready to go out on a night out with her mates. this gave me the inspiration because in the lyrics of our song she decides to go out after finding out that her boyfriend had cheated on her so she rings her friend and decides to go out dancing and having fun. Another influence in the song came to me with the girl band "tatto" because in are music video they have a girl singer too. A other influence i had was "Florence and the Machine's" album "Lungs" because the voice of their lead singer has a same type of tone and sound to the lead singer in our music video. Paramore also have a female singer and they also gave me inspiration too.
The conventions that we used was boyfriend and girl friend a happy couple but as the songs progresses the feeling towards each other get slightly worse and worse until they split and she decideds she is better than him becuase he cheats and goes out with her mates but we used getting ready scenes with putting on make up and dancing in a club as the conventions.
The CD cover and the psoter were the same becasue as you look at the poster it is dark with a small shade of light comming through to show she went through a dark time but at the end of the song her mood didnt feel as dark and was a bit brighter. This show the contrast between dark and bright.
2. How effective is the combination of your main products an ancillary texts?
In our ancillary we decided it was essential that the layout, graphics and photos fitted in with the genre of our muisc video. The audience can also see the music video in the making and relate to the pictures.
We wanted to design our digipack and magazine as part of the music video was used and as they see the Digipack they will remember the music video and want to buy the CD or album, which is a form of synergy.
To find images for our Digipack we decided to re-watch our music video, which we did and decided to use ideas from there and use the technical elements. The performance of the girl in the music video was her lip syncing was used with a light behind her which lit the outline of her face up in blue. We then photographed the singers face which was lit from behind and we added a blue chrome on photoshop.
PHOTO OF CD COVER NEXT TO PRINT SCREEN OF OUR MUSIC VIDEO:
The theme we used is the blue light which is repeated in the Digipack on the disc holder. We then photographed blue and whote fairy lights which we made blurry and out of focus.
IN FOCUS OUT OF FOCUS:
On the Digipack panel we put the band biography with a blue light and is naturally backlit. Our text was written with the colour of white, black and blue which made the text stand out of the page and make the images better and more appealing. with using these colours, we decided to aim our target audiece at men even though the target audince was women first.
We decided that the most the audice would remember is when the girls boyfriend gets hit in the face with flowers, we also included the photo of the boyfriend and girlfriend we used this as there desktop background in the music video in the digipack we made a broken hearted version of when they were together in the video.
PHOTOS OF PANELS:
The video made our ancillary texts work because we used it for the Digipack and CD cover which i think made them look offical and had a star image on them. The target audience was directed at women so that is why we made the video from the womens point of view and we used comedy elements to make the video i.e having the girlfriend hit the boyfriend in the face with flowers and then throwing his car key on to the ground away from him, and having lipstick on the tea cup which is old fashioned cheesiness so it fits in with our Digipack and the audience find the video funny and memorable enough to buy the CD or Album
3. What have you learnt from the audience feedback?
we used technical elements and the comedy side to things to make our video just the way we wanted it to be.
The plus points from the audience were they liked the mise en scene aspects of the video with the costume and settings, the audience also liked the comedy aspect were the flowers hits the boy in the face and it makes the audience laugh and makes the video rememberal. It is also catchy witht the lyrics being up to date with it being about relationships and the audience relate to the girlfriend more because the video was designed to show the side of the girl in the music video. for next time this helped us to add different elements to the music video and make it as popualar as such videos like "Novemeber Rain" by Guns and Roses.
The theme we used is the blue light which is repeated in the Digipack on the disc holder. We then photographed blue and whote fairy lights which we made blurry and out of focus.
IN FOCUS OUT OF FOCUS:
On the Digipack panel we put the band biography with a blue light and is naturally backlit. Our text was written with the colour of white, black and blue which made the text stand out of the page and make the images better and more appealing. with using these colours, we decided to aim our target audiece at men even though the target audince was women first.
We decided that the most the audice would remember is when the girls boyfriend gets hit in the face with flowers, we also included the photo of the boyfriend and girlfriend we used this as there desktop background in the music video in the digipack we made a broken hearted version of when they were together in the video.
PHOTOS OF PANELS:
The video made our ancillary texts work because we used it for the Digipack and CD cover which i think made them look offical and had a star image on them. The target audience was directed at women so that is why we made the video from the womens point of view and we used comedy elements to make the video i.e having the girlfriend hit the boyfriend in the face with flowers and then throwing his car key on to the ground away from him, and having lipstick on the tea cup which is old fashioned cheesiness so it fits in with our Digipack and the audience find the video funny and memorable enough to buy the CD or Album
3. What have you learnt from the audience feedback?
we used technical elements and the comedy side to things to make our video just the way we wanted it to be.
The plus points from the audience were they liked the mise en scene aspects of the video with the costume and settings, the audience also liked the comedy aspect were the flowers hits the boy in the face and it makes the audience laugh and makes the video rememberal. It is also catchy witht the lyrics being up to date with it being about relationships and the audience relate to the girlfriend more because the video was designed to show the side of the girl in the music video. for next time this helped us to add different elements to the music video and make it as popualar as such videos like "Novemeber Rain" by Guns and Roses.
"I felt that the mise-en-scene was just right to fit in with the music and the genre, i also thought it was clever that the video was funny also so if you saw it on MTV you would remember it and want to watch it again" - phllippa 17
"I thought this video was edited really well with the fight scene being slowed down and as the girl actresses got in the car,went through the kitchen and went up the stairs was all to the beat of the drums in the song." - Clare - 18
"In my point of view i think that the videos narrative was really well told because the begginning she was all happy and in love and as the stroy goes on she loses her boyfriend but still ends up happy at the end and it makes you have a feel good ending." - Courtney - 17
" The video was so funny and made me laugh aslong as just listening to the very cool music, i also thought the narrative was expertly done as it told the story really well." Trever - 17
"The codes and conventions of this music were typical in a way because it was a love story and someone always gets hurt, but it still came across as a happy romance as the girl is happy at the end which makes the view feel happy for her and can relate to the story too." Katie - 17
"The video was really good i felt that all the way through the costume was spot on for the gnere and the actors were good and were funny too, i especially liked were the fight was slowed down becuase in the song the singer slows her speech down and it goes with the song." Lucy - 18
"I thought the blue tinted light at the beginning and at the end was used well as she starts to sing. At the end of the video she looks straight at the camera and i think that makes her look straight at the audience and relate the video to them." Laura - 19
"I thought the cleche' of finding the photograph of her boyfriend cheating on her at the sunviser was a bit cheesy but the video is cheesy yet clever, because i felt that using facebook to dump her boyfriend was clever becuase it was using modern technology to do it. Also i though when he turned up at her door saying sorry with so roses, and she takes them and hits him in the face was funny becuase in your mind you say take that and cheer abit for her." Jade - 18
4. How did you use media technologies in the construction and research planning and evealuating stages?
In the planning stages we decided to use modern technology e.g. Facebook where she ends the relationship we used this to show the modern technology which is in the same age genre as the target audience we aimed for. We also used the Apple Mac which is a high tech computer which student use in their university days and a mouse with it which show the technology side to things, also we used a mobile phone which everyone has but shows the technology of the modern time.
In the planning stages we decided to use modern technology e.g. Facebook where she ends the relationship we used this to show the modern technology which is in the same age genre as the target audience we aimed for. We also used the Apple Mac which is a high tech computer which student use in their university days and a mouse with it which show the technology side to things, also we used a mobile phone which everyone has but shows the technology of the modern time.
We decided to go n Myspace and listened to a few bands until we found "Snakes Hate Fire", which we used their song "Innocent". the reason we chose the song because it has a good beat to it and has lyrics we can relate to and make a music video out of and the lyrics helped to modernise the music video because of the student fan base we decide to target are audience for.
We didn't challenge the conventions we just developed them instead young target audince e.g. facebook and young teenage issues such as relationships and how they can end so suddenly by a stupid act. And using the Mac and the mouse from the computer this shows modern times with the technology used. Facebook is used to show technology in the modern era because everyone goes on it to socialise with their friends.
We didn't challenge the conventions we just developed them instead young target audince e.g. facebook and young teenage issues such as relationships and how they can end so suddenly by a stupid act. And using the Mac and the mouse from the computer this shows modern times with the technology used. Facebook is used to show technology in the modern era because everyone goes on it to socialise with their friends.
The technology i am holding here is the Camera, Tripod and Tape, we used the tape in the Camera and we used the zoom button and the settings are set at 16:9 for Widescreen. The Tripod was used for keeping the shot steady without holding it, you can also extend it upward to make the shot higher up or lower down. The Tape is put in the side of the camera where there is a holding bit for it where it can start recording after you hit the red button to start recording or when to stop.
The Track here is used for moving the camera foward and backwards on a roll its steady you just attach the camera at the bottom and move it foward and backwards with the black rod that i am holding.
Here is Nicole editing we used this equipment alot seem as though most of making a video is used in the editing room, we slowed the pace of the video, made it follow the beat and just make the video fit to the beat of the song, so it will follow the rythm.
Tuesday 15 December 2009
Audience Feedback
Audience Feedback:
1. Did you like the muisc video?
Yes
No
2. What did you like about the music video?
......................................................................
......................................................................
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3. Did you like the editing techniques?
Yes
No
4. Do u like our poster?
Yes
No
5. What do u like abour our poster?
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...........................................................
6. Do you like our Digipack?
Yes
No
7. What do you like about our Digipack?
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8. Which character do you think is more relatable to the viewer?
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9. Did you follow the story of the video & what part did you like most?
Yes because .........................................................................................
No becasue ..........................................................................................
10. Does it meet your target audiece?
Yes
No
11. What improvements would you make to the music video?
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12. What improvements would you make to the Digipack?
..............................................................................................................
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13. What improvements would you make to the poster?
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1. Did you like the muisc video?
Yes
No
2. What did you like about the music video?
......................................................................
......................................................................
.....................................................................
3. Did you like the editing techniques?
Yes
No
4. Do u like our poster?
Yes
No
5. What do u like abour our poster?
.............................................................
............................................................
...........................................................
6. Do you like our Digipack?
Yes
No
7. What do you like about our Digipack?
.....................................................................
.....................................................................
.....................................................................
8. Which character do you think is more relatable to the viewer?
....................................................................
....................................................................
....................................................................
9. Did you follow the story of the video & what part did you like most?
Yes because .........................................................................................
No becasue ..........................................................................................
10. Does it meet your target audiece?
Yes
No
11. What improvements would you make to the music video?
..................................................................................................................
.................................................................................................................
.................................................................................................................
................................................................................................................
12. What improvements would you make to the Digipack?
..............................................................................................................
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13. What improvements would you make to the poster?
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14. Did you like the Band and think their song was good enough for listeners?
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15. what is your personal opion of this music video as a whole?
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Thursday 10 December 2009
Cast Decisions
We have asked one of our friends to star in our video as the main female/“The girlfriend”. We wanted to use a person who was around the same age as the girl in the real band so that when our actress lip-syncs; the visuals fit the voice in a roundabout way.
Also we referred back to our audience research and saw that our target audience is mainly girls who are aged 15 to 17 years old. We have chosen a song and video theme, which is in a way quite biased and in favour of female opinion.
Also the girl we have asked already has a full A-Level in
Theatre Studies and has a lot of acting experience and she too is a Media Studies student so we know that she will take our direction well.
We decided that “The Girlfriend” and the male actor we will chose to play the “boyfriend” in our music video have to be comfortable with each other so we chose a friend of our main female to play the “boyfriend”.
Similarly, with the girls we have asked to play girlfriend’s friends, we wanted the actors to appear natural and comfortable together and so we are using friends of the actress who is playing girlfriend.
Also we referred back to our audience research and saw that our target audience is mainly girls who are aged 15 to 17 years old. We have chosen a song and video theme, which is in a way quite biased and in favour of female opinion.
Also the girl we have asked already has a full A-Level in
Theatre Studies and has a lot of acting experience and she too is a Media Studies student so we know that she will take our direction well.
We decided that “The Girlfriend” and the male actor we will chose to play the “boyfriend” in our music video have to be comfortable with each other so we chose a friend of our main female to play the “boyfriend”.
Similarly, with the girls we have asked to play girlfriend’s friends, we wanted the actors to appear natural and comfortable together and so we are using friends of the actress who is playing girlfriend.
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